How to Personalize Your LinkedIn Page & Humanize Your Brand


An astonishing number of businesses today make use of their LinkedIn pages to connect with a great many potential prospects, customers, and even employees. It is estimated that upwards of 50
How to Increase Your LinkedIn Readership Without Looking Desperate


Many B2B professionals have noticed a decrease in the quality of posts on LinkedIn over the past year, and unsurprisingly this has led to a decrease in views as well
Creating an Effective LinkedIn Hashtag Strategy


Hashtags for LinkedIn were actually introduced as far back as 2018, although many users have yet to try them out on the LinkedIn platform. They do work a little differently than
How to Use LinkedIn Video to Acquire More Leads and Customers


It’s becoming more and more difficult for businesses to reach customers through traditional marketing and advertising strategies, and that means it’s becoming harder to acquire new customers. Research done by HubSpot
LinkedIn Engagement on the Rise and How You Can Benefit


When LinkedIn was taken over by Microsoft in 2016, the regular performance reports issued by LinkedIn were of course discontinued, and that means a number of key metrics could no